Continuity Insights in New Orleans in Late April – Why Should You Really Go?

The Continuity Insights Management Conference 2014 will be in New Orleans this year and it runs from 28-30 April.  There are several BC conferences around the country and CI is one of my favorites because they not only make the most compelling case for why you should go but also provide you with ample ammunition in the event that you need to convince someone else – boss, client, spouse? – that you should go.  I noticed justification letters popping up on the top pages of various industry trade shows starting several years ago but CI really ramps it up by providing an easily customizable letter that lets you drop in the relevant bits of information and you’re good to go.

Photo: Fred Rogers

Photo: Fred Rogers

So the convincing of others is taken care of but how do you convince yourself?  Advances in technology and the tightening of budgets over the last 15 years have made it ever more difficult to rationalize taking valuable time away from your job and other responsibilities and traveling, in some cases across the country, to meet people, attend specialized sessions and hit the exhibit floor.  Sure, there’s the standard spate of elements to absorb and benefit from such as information on BC program development and methodology, risk management, emerging issues and IT disaster recovery.  But you can get all that online.  The real reason to go is for the intangibles:

  • Meeting new people from faraway places and learning from them.
  • Renewing and improving friendships and relationships that permanently enhance your aggregate resources.
  • Attending can help take you to the next level of your career, which is great both for you and for your organization.  Check out the full list of presentations as of today.
  • You can earn continuing education credits.
  • If you haven’t been to ANY business continuity professional events in a year or more, attending will provide you with a shiny reboot on any of your current or future BC efforts, especially if you’re experiencing a hitch in your giddy-up.
  • It’s not just about BC.  I’ve attended and managed corporate presence in several different industries over the last 25 years and I continue to be amazed at the number of people I benefit from having met even years later and despite the fact that we haven’t worked in the same industry for a very, very long time.
  • An added benefit: Continuity Housing principal Michelle Lowther will be presenting on the first day of the show on Securing Guaranteed Housing For Critical Personnel: The pre-arrangement of guaranteed housing for critical staff in the event of a fail-over deployment is crucial. Professional guidance is essential in order to safeguard your hotel arrangements so that you have a watertight, worry-proof contract for staff housing. Attend this interactive presentation to learn best practices for securing guaranteed housing in the event of a disruption. Michelle is an outstanding, extremely informative presenter.  I know because I’ve seen her present to large groups  a number of times.
  • It’s in New Orleans. (Go to Crescent City Brewhouse on Decatur and get the Oysters Three Ways.  You’ll thank me.)
Sample of Michelle Lowther presenting. Click through to play. 01:32.

Sample of Michelle Lowther presenting. Click through to play. 01:32.

Most importantly, to paraphrase a former secretary of defense, we don’t know what we don’t know.  And while the business continuity profession tends to lean less toward the competitiveness found in most industries and more toward a sense of shared community and the benefit of all, it’s always best to take advantage of whatever learning opportunities there are in order to keep you personally and professionally competitive . . . and make your company or organization more resilient.

And did I mention that it’s in New Orleans?  Register today and attend.

(Shameless plug: follow me @ContHsg_Fred.)

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Continuity Housing helps companies enhance their business continuity plans by pre-arranging guaranteed housing and providing logistical support for mission-critical employees during disasters.


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